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The secret to a profitable Nonprofit organization

Nonprofit organizations keep collecting a mountain of data about their donors, volunteers, grants, and marketing efforts. But very few Nonprofits use the up-to-date technology to utilize this data and make informed decisions. Adoption of technology can help nonprofits to improve operational efficiency, increase mission impact, and enhance sector competitiveness. Collecting data is one part of the coin. It becomes important only when proper reports and insights are built using this data and shared to make a better strategy.

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Recognize current donor trends to encourage repeat donations!

More than a financial exchange, the connection between a donor and a charity is emotional and encouraging. The nonprofit expands as a result of its donors. The organization needs to understand the mindset of its contributors and is interested in knowing which events, newsletters, or visions their supporters responded to. No matter what size the NPO is, business intelligence dashboards help map out the route of donors.

Using the donor dashboard, nonprofits can focus on critical KPIs, such as:

Reports from current donors.
Retained donors are those that give frequently over an extended period of time to your cause.
Those who gave in the past but didn't this year.
Programs or fund-raising activities that affect donors.

Data Services of NPO

Nonprofit organizations often have difficulty deleting unnecessary files and cleansing data from a variety of sources. Creating an appropriate relational data module is also challenging if they want to process this data into visually effective dashboards and reports.
With Beyond Key's business intelligence and data analytics team, you can better understand and communicate with your supporters. Nonprofit organizations could benefit from the use of data analytics by providing them with a resource that will help them achieve their goals.

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How can Nonprofit Dashboards be beneficial for Organizations?

Donor Analytics

With this Nonprofit dashboard, you will be able to see a complete picture of your donors. Information can be extracted using fields such as the donor's date of donation, their respective state, and whether the donor is a new, retained or existing type. The dashboard also allows fundraising event counts to be made for events such as total Show, field day, etc. In addition, you will be able to see donations in Year to Month format more easily, which will help to show your data in tabular format.

Event Analysis

An analysis of events is displayed in this dashboard. With the help of this dashboard, one can have a general view of the event by using filters like “event by year”, “donor category”, and their location. It allows you to see the number of male and female participants in the Event. You can easily see the financial contributions (donations) collected by fundraising events. In addition, you can also get a clear picture of which occupation raised the most funds.

Fundraising Dashboard

Having a fundraising dashboard is important for any NPO to analyze the key fundraising metrics. It provides an overview of Nonprofit KPIs, including Net Funds Raised, donations by source, Fundraising ROI, their respective states, number of events and channels, and year-over-year donation growth. Data can be broken down and visualized using charts. Users can also analyze patterns and trends. The dashboards allow fundraising teams to access campaigns in real-time.

Donation Trend

Donation Trend is a dashboard that highlights the value of distinct types of donors, such as retain, new and existing donors. Through this dashboard, Nonprofit organizations can easily check the amount collected in previous and current years. We can also compare the donation amount from last year to the current year and the difference between years can also be extracted to reveal information such as the retention rate of the donors and the new donations as per the donor category like large, medium, mega, and small.

Simplify administrative burdens and free up staff to focus on the mission

Right business intelligence and analytics tools can dramatically reduce the level of time and effort involved in accessing information about how your organization is performing. With insightful reports and visuals, your NPO staff or volunteers can focus more on the mission rather than administrative tasks like updating weekly reports or maintaining complex and unwieldy spreadsheets.

Whether you need to report on HR, finance, compliance, or business activities, BI tools like Power BI, Domo can get these reports in minutes, even the granular reports too! With less time and effort needed to run reports and provide back-office support, there is more staff available to focus on getting hands-on in achieving your organization’s mission.

Know more about your audience

BI tools can also improve your branding and messaging by providing fast insights into how your audience perceives your organization. Your organization’s social media accounts present a unique opportunity to engage directly with your audience, and it’s important to gather and use this feedback to your benefit. Marketing dashboards help you to quickly gain insights like which of your event, the program is generating more audience, traffic, or registration. It helps you to understand the trend of people's interest - what influences them.

It gives you a straight idea of what is working and what not so you can quickly change your marketing strategy to get more efficient with efforts and resources.

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